Specialising in a variety of tours run by local community members, one of the tours this innovative start-up offers is a cultural and historical Alex adventure titled "Lights, gangs and all that jazz" led by local resident and guide Asanda Daza. The tour includes lunch with a local jazz band, a short movie screening at the incredible 1950s King's Cinema – surely one of the last of its kind in Africa – and a meeting with the grandson of one of old Alex’s most notorious gangs.

Tour 2.0 also operates in Soweto, Johannesburg's City Centre, and in other South African townships.